Jay CederholmĀ / Video Editor

A flicker of images first captured Jay’s eyes as he sat at his parent’s dining room table in Tappan, New York, editing reels of Super 8 film of his high school adventures. Since then, this video editor has cut, dissolved and animated his way through thousands of projects, including award-winning documentaries, marketing videos, commercials and nationally televised pieces. Jay is not just a button-pusher. He has a knack for taking a producer’s idea of creating something “cool and compelling,” and giving it an emotional soul through well-timed edits and music.

When Jay is not conjuring up cool ideas, he enjoys music, playing guitar, photography and sports, but most of all, spending time with his family. He used to brew beer at home, but says that’s on the back burner for now. Besides, his daughters aren’t old enough to fully appreciate that hobby.

Milwaukee Video Editor, Jay Cederholm